Yassir Yahya

Independent Consultant

Digital Consulting Services

Every business I work with has a different starting point, but the gap is usually the same. The problems sit between strategy, design, and technology, and most businesses don’t have someone who works across all three. I bring nearly two decades of cross-disciplinary experience to wherever the work needs to happen, embedded and hands-on with the team.

Services

  • Retained Digital Consulting

    Ongoing senior digital consulting on a retained basis. 8 to 10 days per month, flexing across strategy, execution, and enablement.

  • Web Strategy and Rebuild

    Full web presence strategy and rebuild, from audit to launch. I handle the strategy, information architecture, UX, content direction, technical SEO, and build.

  • Technical SEO

    Technical SEO built into the foundations. Site structure, crawlability, Core Web Vitals, structured data, and performance, audited and fixed properly.

  • Process Automation

    I map manual bottlenecks, design workflows, and implement automation using the right tools and AI where it fits. Practical, maintainable, handed over clean.

  • Product Strategy

    Product vision and direction, roadmap planning, and feature scoping for businesses that need senior product thinking without a full-time hire.

  • UX Strategy

    UX strategy that connects interface decisions to business outcomes. Audit, user flows, information architecture, and design direction.

  • Vendor Evaluation and RFP

    Independent vendor evaluation and RFP support. I help businesses evaluate agencies, technology partners, and vendors before committing budget.

  • Enablement

    Team training, SOPs, metrics frameworks, and cross-function alignment sessions. I build the capability your team needs to maintain quality independently.

Process

How engagements work

Most engagements follow a consistent shape, regardless of which service is involved.

  • Assess first

    Understanding what's working, what isn't, and where the real gaps are before making any decisions.

  • Plan clearly

    Defining what needs to happen, in what order, and why, so every decision has a reason behind it.

  • Build right

    Doing the work. Strategy, implementation, or a combination, depending on what the engagement needs.

  • Hand over

    Training the team, documenting the decisions, and making sure there's clear ownership of what comes next.

Not sure where to start?

If you know something needs to change but aren't sure which service fits, that's normal. Most engagements start with a conversation. Tell me what's going on and I'll tell you what I think would help.

Get in touch